Credit limits for ads accounts
A credit limit is the maximum unpaid balance we allow an ads account to spend. >x<’s automatic billing charges your primary payment method when you reach a spend threshold. Paid balance frees up your credit limit. If your balance remains unpaid, your ads will pause until you pay.
You can find your ads account's credit limit and how much you’ve used in your "Billing" tab.
How can I raise my credit limit?
We will increase your credit limit based on payment history. When advertisers have successful payments, their credit limit is automatically increased based on a tier system. We cannot increase this credit limit manually.
Why are my campaigns showing as "Paused"?
When campaigns reach a spend threshold, they show as "Paused" until outstanding charges are paid. With automatic billing and a valid payment method, your campaigns are not likely to hit the pause threshold. If your campaigns are paused, pay your outstanding charges to resume them.