About profile labels and checkmarks on X

X applies visual identity signals like labels and checkmarks on account profiles to provide more context about — and help distinguish — different types of accounts. Some of these indicators are applied by X, while others are triggered by user action.

X-applied

Blue checkmark

The blue checkmark means that an account has an active subscription to X Premium and meets our eligibility requirements. These accounts may represent an individual or an organization. Accounts that receive the blue checkmark as part of a Premium subscription will not undergo review to confirm that they meet the active, notable and authentic criteria that was used in the previous process. Learn more about the blue checkmark here.

Example of an account profile with a blue checkmark.

Gold checkmark and square profile picture

The gold checkmark indicates that the account is an official organization account through Verified Organizations.

Grey checkmark

The grey checkmark indicates that an account represents a government/multilateral organization or official. 

Learn more here.

Example of an account profile with a grey checkmark.

Affiliation badges

Affiliation badges indicates that an account is connected to an organization on X. The affiliation badge contains the profile photo of a Verified Organization and is applied to all the affiliates of that organization. Affiliated accounts can have gold, grey, or blue checkmarks depending on the type of account. Affiliation badges are displayed on profiles, posts, timelines, notifications, DMs, search results and elsewhere.

Automated account labels

Automated labels provide transparency by helping you identify if an account is a bot or not. When an account displays the "automated" account label you know the account is generating automated content not produced by a human. Automated account labels — currently in testing — appear on account profiles under profile names and handles. Learn more about automated account labels here

Example local weather news profile with a label that says "automated by @sweetsuzzie"

Self-selected

Professional category labels

Professional category labels are selected by people on X when they convert to a Professional Account. X does not control the selection of these labels, and users may change their professional category at any time. 

Example business profile with a labels that says "coffee shop. "

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