Rules for Content Monetization
- All content on >x< must comply with the >x< Rules.
- Creators and Publishers must also adhere to our Creator Monetization Standards and Amplify Publisher Rules.
Prohibited
The following behaviors and content types are not eligible for monetization.
Deceptive & Illegal Activity
Content that features illegal content, products and services. Please also refer to The >x< Rules: Illegal or certain regulated goods or services Policy.
- Recreational drugs or drug paraphernalia
- Prescrition drugs and medications
- Tobacco and related products
- Sale of Alcohol
- Gambling, betting, lottery or raffle products and services
- Sale of weapons, ammunition and explosives
- Promotion or sale of products derived from endangered species
Engagement Practices
Tactics that incentivize users to interact with content in artificial ways. Please also refer to The >x< Rules: Authenticity Policy
- Engagement bait
- Unoriginal or recycled content
Restricted
The following restricted categories may face restricted monetization.
Adult or Sexual Content
Content that features overly suggestive or sexually provocative activity, pornography, nudity or implied sexual acts. This includes:
- Depictions of sex acts, sexual organs, sex toys and sexual bodily fluids
- Content related to escort or prostitution services
- Adult entertainment
- Sex-focused “dating” sites
- Adult sites and services such as erotica, pornography, etc
- Sexually explicit accessories and clothing.
Graphic, Objectionable and Violent Content
Content that features crimes, excessively violent or shocking content real or fictional. This includes:
- Death
- Torture
- Serious Injury or excessive bloodshed
- Extreme body modification or dismemberment
- Criminal activity
- Harmful acts to individuals or animals
Hate or Extremist Content
Content that depicts or portrays hateful activity, harasses, shames or insults an individual or group on the basis of race, ethnicity, gender, sexual orientation, gender identity, age, ability, nationality, religion, caste, victims and survivors of violent acts and their kin, immigration status or serious disease sufferers. This includes:
- Language with intent to demean, degrade, threaten, or intimate an individual or group belonging to a protected class.
- Content promoting, glorifying, or any way affiliated with organizations, groups or individuals who promote hate, extremist or terrorist content.
Sensitive Content
Content relating to tragedy, conflict, mass violence or exploitation of controversial political or social issues. This includes:
- Natural or industrial disasters
- Violent attacks against civillians
- Civic disorder
- War and armed conflict
- Debatable social issues
Strong Language
Content that contains the use of explicit, derogatory or vulgar language in spoken, written, censored or other forms of representation. This includes
- Profanity
- Vulgar expressions
- Offensive remarks
- Crude gestures
What happens if you violate this policy?
If you violate the policies described and referenced on this page, and depending on context, severity, and history of violative behavior, we may:
- Limit amplification of your account via algorithmic recommendations to accounts that do not follow you.
- Pause or permanently revoke your ability to earn paid by >x< in connection with all or some of >x<’s monetization features.
- Pause or permanently revoke your access to other >x< products that enable you to get paid by >x<.
- Remove, or require you to remove, violative content.
- Hide violating content while it is awaiting removal.
- Pause or permanently revoke your access to >x<.