Adult Content

May 2024

You may share consensually produced and distributed adult nudity or sexual behavior, provided it's properly labeled and not prominently displayed.

We believe that users should be able to create, distribute, and consume material related to sexual themes as long as it is consensually produced and distributed. Sexual expression, whether visual or written, can be a legitimate form of artistic expression. We believe in the autonomy of adults to engage with and create content that reflects their own beliefs, desires, and experiences, including those related to sexuality. We balance this freedom by restricting exposure to Adult Content for children or adult users who choose not to see it. We also prohibit content promoting exploitation, nonconsent, objectification, sexualization or harm to minors, and obscene behaviors. We also do not allow sharing Adult Content in highly visible places such as profile photos or banners.

How we define Adult Content  

Adult Content is any consensually produced and distributed material depicting adult nudity or sexual behavior that is pornographic or intended to cause sexual arousal. This also applies to AI-generated, photographic or animated content such as cartoons, hentai, or anime. Examples include depictions of:

  • full or partial nudity, including close-ups of genitals, buttocks, or breasts;
  • explicit or implied sexual behavior or simulated acts such as sexual intercourse and other sexual acts.

Restricted Reach 

You’re allowed to post Adult Content provided it’s properly labeled with a content warning so users who do not wish to see it can avoid it. This also means children below the age of 18 are not exposed to it. If you post content that includes any of the following categories, you need to label your content. 

Adult Nudity

  • visible genitals or anus exposed or focused on or when prominently featured; 

  • visible female nipples;

  • fully nude butts.

Sexual Behavior

  • explicit sexual activity including vaginal, oral or anal sex, usage of sex toys or any form of sexual penetration;

  • implied sexual activity including clothed sexual simulation, states of sexual arousal such as erection or sexual activity that is pixelated, blurred, or strategically covered;

  • bodily fluids used in sexual context. 



The following content is not considered Adult Content and does not need a content warning:

  • educational content such as breast cancer awareness;

  • medical content such as post-surgery media of breast augmentation or mastectomy;

  • partial or digitally obscured nudity such as modeling or beach photos;

  • activist campaigns carried out with nudity;

  • artistic nudity or sexual behavior, including paintings, drawings, sculptures, or statues;

  • parody or satire to convey a political idea, or lobby criticism, such as caricatures or cartoons; 

  • humor about certain phenomena or theme with no intent to cause sexual arousal such as memes. 


Not Allowed  

You can’t include Adult Content within areas that are highly visible on X, including in live video, profile pictures, headers, List banners, or Community cover photos. Such content must be removed and subsequent violations may result in the account being placed in read-only mode or suspended. 

Adult Content must also comply with all X rules that result in content removal or account suspensions, including:

How to mark your content 

If you regularly post adult content on X, we ask that you please adjust your media settings. Doing so places all your images and videos behind a content warning that needs to be acknowledged before your media can be viewed. You can also add a one-time content warning on individual posts. If you continue to fail marking your posts, we will adjust your account settings for you. 

Users under 18 or viewers who do not include a birth date on their profile cannot click to view marked content. Learn more about age restricted content here

You may begin to see new media content warnings on posts that X has designated as containing Adult Content (instead of a generic sensitive media label). When these new content warnings are available for you to use, please be sure to continue marking your media accordingly.


How to report 

Anyone can report unmarked content or other violations using our dedicated in-app reporting flow. 



If you believe we made a mistake, you can submit an appeal.